ali gcse media blog

  Scene Breakdown 1. Opening Shot  - 5 seconds Description: A wide shot of a sunny park with kids playing and people jogging. Camera Movement: Slow pan to capture the lively environment. Sound: Ambient sounds of laughter and birds chirping. 2. Introduce Main Character (Medium Shot) - 5 seconds Description: A student is sitting on a bench, looking a bit tired after playing. Camera Movement: Handheld Sound "I need a boost to keep going!" 3. Product Introduction (Close-Up) - 5 seconds Description: The student pulls out the health drink from their backpack. Camera Movement: Zoom in on the drink. Sound: Sound of the bottle opening. Voiceover: "Meet Naked —your perfect adventure fuel!" 4. Consuming the Drink (Close-Up) - 5 seconds Description: The character takes a big sip and instantly smiles. Camera Movement: Close-up on their happy expression. Sound:  "Wow, this is just what I needed!" 5. Action Montage (Multiple Shots) - 10 seconds Description: Q

For my media coursework, I am creating two 40-60 second advertisements for the health drink Naked. The target audience is young, active people who engage in outdoor activities and sports. I chose Naked because it’s known for its natural ingredients and refreshing flavours, which could also work with health-conscious people who seek both physical and mental energy boosts. In the first advert, I will represent a relatable, middle-class teenager, aged 14-18, to appeal to the young/youth demographic. The character is shown in a park setting, feeling exhausted after physical activity. The setting includes diegetic sounds of a lively park, which shows the active environment. A handheld medium shot will emphasize the casual feel, showing the teenager pulling out a Naked drink for an instant energy boost. To engage the target audience, I’ll use non-diegetic background music to keep energy levels high, combined with a voiceover that reinforces the drink’s benefit, "Fuel your adventure with