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Showing posts from November, 2024

Introduction to OSP: Influencers blog tasks

  Introduction to OSP: Influencers blog tasks Read  this article in The Week magazine on the rise of social media influencers  and answer the following questions:   1) What years did YouTube, Twitter and Instagram launch? YouTube: 2005 Twitter: 2006 Instagram: 2010 2) What is the definition of an influencer? An influencer is someone who has a large following on social media and can affect people’s opinions or buying decisions. 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Kim Kardashian with hundreds of millions of followers. 4) How big is the influencer industry according to the article? The influencer industry is worth billions of dollars and keeps growing. 5) What are the problems associated with being an influencer? Influencers often face stress, hate comments, privacy issues, and pressure to stay popular. 6) Why is it suggested that audiences ...

my story

  Scene Breakdown 1. Opening Shot  - 5 seconds Description: A wide shot of a sunny park with kids playing and people jogging. Camera Movement: Slow pan to capture the lively environment. Sound: Ambient sounds of laughter and birds chirping. 2. Introduce Main Character (Medium Shot) - 5 seconds Description: A student is sitting on a bench, looking a bit tired after playing. Camera Movement: Handheld Sound "I need a boost to keep going!" 3. Product Introduction (Close-Up) - 5 seconds Description: The student pulls out the health drink from their backpack. Camera Movement: Zoom in on the drink. Sound: Sound of the bottle opening. Voiceover: "Meet Naked —your perfect adventure fuel!" 4. Consuming the Drink (Close-Up) - 5 seconds Description: The character takes a big sip and instantly smiles. Camera Movement: Close-up on their happy expression. Sound:  "Wow, this is just what I needed!" 5. Action Montage (Multiple Shots) - 10 seconds Description: Q...

new statement

For my media coursework, I am creating two 40-60 second advertisements for the health drink Naked. The target audience is young, active people who engage in outdoor activities and sports. I chose Naked because it’s known for its natural ingredients and refreshing flavours, which could also work with health-conscious people who seek both physical and mental energy boosts. In the first advert, I will represent a relatable, middle-class teenager, aged 14-18, to appeal to the young/youth demographic. The character is shown in a park setting, feeling exhausted after physical activity. The setting includes diegetic sounds of a lively park, which shows the active environment. A handheld medium shot will emphasize the casual feel, showing the teenager pulling out a Naked drink for an instant energy boost. To engage the target audience, I’ll use non-diegetic background music to keep energy levels high, combined with a voiceover that reinforces the drink’s benefit, "Fuel your adventure with...