Summer Project: coursework planning
Innocent 1) What is the unique selling point of the product? The unique selling point is where it comes from and how healthy it is compared to other drinks 2) What audience do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain why. I think it is aimed at young adults to old adults to try change their diet and make it better, 3) What do you notice about the technical construction of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. You may want to focus on TV advert conventions such as voiceover for example. The technical convention of the advert that i have noticed is the mise-en-scene like the costumes it is very normal and simple. 4) What representations can you find in the advert? This may be representations of people or groups or perhaps the brand itself. One representation could be the brand and how natural it shows to be in the adverts and where the ingredients are d